These are real emails and texts from students and parents, captured as they came in. Names are blurred where the student asked, and one student is shown anonymously by request.
For scale, my most expensive package is $599, and the merit offers one of my students reported came to hundreds of times that. These are the strongest results my students have shared with me, not what every student should expect, and the essay was one part of each application, alongside the grades, the activities and everything else they brought to it.
Merit scholarships are decided on essays. So is admission to the schools that hand them out. Grades and test scores are finished by senior year and there is nothing left to do about them, but the essay is still sitting there, unwritten, and it is the one piece of the application a student can still change.
These are figures students reported to me themselves, and every screenshot below is the message they came in. I cannot promise anyone a scholarship, and nobody honest can. What I can tell you is that this is where the money gets decided, and it is the part most families spend the least time on.
Faces and names blurred at the students' request.

“I have a college advisor and she had told me all of my writing was good and ready to be submitted when in reality there were soo many edits to be made!”

“Thank you for all your edits on my multiple drafts! I truly appreciate your efforts to brainstorm and perfect my college personal statement with me.”

“Thank you so much for your help! I will make sure to recommend your help to my peers.”

“Thank you SO much for your help. I’ll def recommend my friends, I really appreciate this quick overview and rapid feedback!”

“Your notes helped a lot, and I made all the changes you suggested.”

“I loved your service so much that I referred two of my friends to you.”

“Thank you so much for your edits! They are very helpful.”

“Thank you so much for edits, suggestions, and recommendations for my college essay!”

“Thank you so much for taking the time to review my essay! I really appreciate your feedback.”

“These are such helpful notes, and I really appreciate you taking the time to look through my essay so far.”

“I was able to submit my application yesterday and it was way less stressful due to your help on my main essay.”

“Thank you so much for the notes! This is super helpful.”

“I will definitely be purchasing again for my actual personal essay once I’m done with this.”

“We really appreciate your expertise and assistance in making the essay flow better. Great suggestions on making it more expressive too!”

“Thank you so much! All the feedback was super helpful and I submitted it tonight.”

“Thank you so much for the quick turnaround!”

“I think the essay is so much stronger now, especially the new ending… You’re such an amazing editor, thank you so much.”

“I applied Early Decision 1 to NYU Shanghai and was accepted with 71.5k in aid, so like full tuition and then some more. We were able to finish writing and editing the essay in just three sessions.”

“I wanted to reach out and let you know I got into New York University on a full ride, with housing included!”

“I got accepted to the majority of my schools. I got a full ride to Virginia Tech and George Mason University so I am currently choosing between them.”

“I was accepted into the University of Tennessee at Chattanooga and Knoxville, Kennesaw State, Charleston Southern, and Rhodes College. I have received a full ride to attend Rhodes College in Memphis and I have accepted their offer!”

“Gabi applied to 17 universities and got into most. Had a total of $406,000 in merit scholarships, with admission at Duquesne, St. Joseph's, Alabama, Ole Miss, LSU, Indiana, College of Charleston, FAU, Tampa and South Carolina.”

“I committed to Cornell! I can't thank you enough for all the help with my applications.”

“I'm grateful to have been admitted to schools like UNC, Tufts, UT, Bowdoin College, Cornell, and Dartmouth. This past week I committed to Dartmouth!”

“He'll go to either Penn or UC Berkeley with a Regents scholarship.”

“I was able to get into the University of Virginia and also the United States Military Academy at West Point. I committed there as it was my top choice.”

“I ended up being accepted to Michigan, UCLA, UCSD, UCD, Vanderbilt (with the Crescere Aude scholarship), Emory, and Wisconsin!”

“Yes!! I got Vanderbilt, UCLA, Amherst and Georgetown!”

“We had several meetings to look over my essays for Rice, and as of today I have officially been admitted to Rice. Thank you so much for all of your help!”

“Thank you so much for all the help you gave me with my essay in the summer. I am going to attend UC Berkeley in the Fall. Go bears!!”

“Ended up getting into my first choice school USC, the University of Southern California!”

“I decided to go to NYU and got into Stern for business!”

“I got accepted into UT Austin, A&M, TCU with their Chancellor's Scholarship, Purdue, UC Davis, UCSD with their Regents Scholarship, and UIUC. Her advice took my essays to another level; I would definitely recommend every high school senior to reach out to her!”

“I was accepted to UC San Diego, UC Santa Barbara, UC Irvine, NYU, and the University of Washington-Seattle. I have decided to attend the University of Washington next fall.”

“I applied to 9 schools, Boise, Texas Tech, Abilene Christian, High Point, Oklahoma State, University of Oklahoma, Baylor, Westmont and Samford, and was accepted at all of them. I am enrolling at Baylor University, which was my early decision school.”

“Georgia got into every university she applied to and accepted University of BC, Vancouver undergraduate Sciences!!”

“I got accepted into Le Moyne, SUNY Cortland, University at Buffalo, and SUNY Buffalo State. In the end I decided to go with my top choice of Le Moyne. I did receive scholarships and grants for all the colleges I applied to.”

“I got accepted into Clemson with a $1,000 scholarship, UofSC with a $3,500 scholarship, University of Georgia, University of Florida, and NC State. I plan on going to University of Florida!”

“I got accepted into NYU, Northeastern, Tulane, and with scholarships at UMiami, $22k a year, and Syracuse, $28k a year.”

“I decided to choose UCLA! It was really great working with you on my PIQs, your advice was super helpful in this chaotic process.”

“I got accepted into Northeastern, Virginia Tech, and George Mason, just to name a few. Ultimately, I will be going to UC Santa Barbara. I took your advice while composing my other essays, which I believe was a major reason as to how I got accepted.”

“I got into Mays at Texas A&M, Kelley at Indiana University, NYU, Northeastern, and McCombs at UT Austin, and I've decided to go to UT!”

“I got into my dream school the University of Georgia, and also got accepted into the University of Tennessee Honors, Clemson, and Auburn.”

“I found out last week that I got into UNC-Chapel Hill and I will be starting there in the fall!”

“I committed to UNC Chapel Hill to the honors college! Thanks so much for your help.”

“I got accepted into my top choice, Spelman College! Thank you so much for your time and incredible help in this process, none of this would have been possible without you.”

“I got into Cal Poly San Luis Obispo and I'm committed to their STUNT team! Your feedback was constructive and provided me with points I could improve and confidence in what I had already written.”

“My daughter got into Georgia Tech with early admission. You seriously made this process so much easier for us.”

“I got a scholarship to NYU and got into Vanderbilt as well. I definitely think your coaching helped.”

“My 3.18 GPA made this a reach, and I truly believe my essay was the thing that got me in.”

“I ended up accepting NYU, and I couldn't be happier. Thank you so much.”

“Thanks to your help I got accepted to NYU, UCSD and more. I really appreciated the help and am happy with my college acceptances!”

“I ended up picking UT Austin for my upcoming college fall semester majoring in Psychology.”

“I am committed to Texas A&M at College Station! I got some scholarships at other colleges and a small one at TAMU.”

“I got accepted into UCF and USF! I am committed to the University of South Florida in the Fall majoring in broadcast journalism.”
These are unedited. Each one is the last few seconds of a real coaching call, at the moment the student said thank you. Their side of the screen is blurred and their name is hidden, so you hear them rather than watch them. The line under each clip is exactly what they said. Press play.
After coaching 1,000+ students, I know this: it's not about being the most impressive applicant. It's about telling your story in a way that makes admissions officers remember you.
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